Business Model Canvas – Official Template

The Business Model Canvas is a visual strategy tool for describing, designing, challenging, and changing a business model. It places nine connected elements on one page: customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. That shared view helps teams expose assumptions and discuss how value is created, delivered, and sustained before writing a long business plan. For mission-led organizations, “customer” and “revenue” may involve different beneficiary, payer, funder, or partner groups, so make those relationships explicit rather than forcing them into one box.